Tiffany & Co mocked for exorbitantly priced “everyday objects”

Everyday Objects
Luxury goods

Tiffany & Co has been pilloried on social media for its new home products range, which includes a sterling silver tin can being sold at £945.

The luxury jewellery retailer and brand’s new range, known as Everyday Objects, also features an £8475 ball of yarn, £330 salt & pepper shakers, £260 letter opener, straws for either £275 or £330, a £285 yo-yo, and a £400 protractor.

Most of the items are made of sterling silver, with some featuring American walnut or gold, and Tiffany & Co claims the range “transforms utilitarian items into handcrafted works of art”.

“What makes the [Everyday Objects] collection unique is that it incorporates the best quality, craftsmanship and design with a level of functionality that allows you to use these things every day,” Tiffany & Co chief artistic director Reed Krakoff said.

However, the range’s high prices attracted the attention of Twitter users, with the tin can and ball of yarn attracting the most criticism.

https://twitter.com/KiidJoshua1995/status/928213026477674496

https://twitter.com/IvyKungu/status/927375127326674944

https://twitter.com/lolnollacp/status/927671024664973312

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Tiffany & Co mocked for exorbitantly priced “everyday objects”

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Tiffany & Co has been pilloried on social media for its new home products range, which includes a sterling silver tin can being sold at £945.

The luxury jewellery retailer and brand’s new range, known as Everyday Objects, also features an £8475 ball of yarn, £330 salt & pepper shakers, £260 letter opener, straws for either £275 or £330, a £285 yo-yo, and a £400 protractor.

Most of the items are made of sterling silver, with some featuring American walnut or gold, and Tiffany & Co claims the range “transforms utilitarian items into handcrafted works of art”.

“What makes the [Everyday Objects] collection unique is that it incorporates the best quality, craftsmanship and design with a level of functionality that allows you to use these things every day,” Tiffany & Co chief artistic director Reed Krakoff said.

However, the range’s high prices attracted the attention of Twitter users, with the tin can and ball of yarn attracting the most criticism.

https://twitter.com/KiidJoshua1995/status/928213026477674496

https://twitter.com/IvyKungu/status/927375127326674944

https://twitter.com/lolnollacp/status/927671024664973312

Click here to follow Retail Gazette on LinkedIn

Luxury goods

Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
Fill out this field
Please enter a valid email address.

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