Asos launches wheelchair-friendly jumpsuit

FashionEcommerce

Asos has been praised by swathes of shoppers on social media for the launch of a wheelchair-friendly jumpsuit.

The online retailer started selling the jumpsuit last week, which was designed in partnership with British Paralympian and BBC sports reporter Chloe Ball-Hopkins.

After sending an email to Asos urging them to produce more adaptive clothing options for customers who use a wheelchair, the brand created the colourful two-piece waterproof jumpsuit, which allows the bottom and top halves to be zipped together.

https://twitter.com/rorerorerore/status/1014477349247770625

https://twitter.com/GraceyRx/status/1014467863275556864

“People like myself, who are in a chair, we get cold very easily, and water and rain definitely don’t help that”, Ball-Hopkins told the BBC.

“It’s not about making disabled fashion, it’s about making fashion accessible”, noted the paralympic athlete on Twitter.

The jumpsuit, which retailers for £50 here in the UK, has been widely praised on social media, with fans dubbing it “diversity without tokenism” and celebrating Asos’s “embrace of accessibility”.

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Asos has been praised by swathes of shoppers on social media for the launch of a wheelchair-friendly jumpsuit.

The online retailer started selling the jumpsuit last week, which was designed in partnership with British Paralympian and BBC sports reporter Chloe Ball-Hopkins.

After sending an email to Asos urging them to produce more adaptive clothing options for customers who use a wheelchair, the brand created the colourful two-piece waterproof jumpsuit, which allows the bottom and top halves to be zipped together.

https://twitter.com/rorerorerore/status/1014477349247770625

https://twitter.com/GraceyRx/status/1014467863275556864

“People like myself, who are in a chair, we get cold very easily, and water and rain definitely don’t help that”, Ball-Hopkins told the BBC.

“It’s not about making disabled fashion, it’s about making fashion accessible”, noted the paralympic athlete on Twitter.

The jumpsuit, which retailers for £50 here in the UK, has been widely praised on social media, with fans dubbing it “diversity without tokenism” and celebrating Asos’s “embrace of accessibility”.

Click here to sign up to Retail Gazette‘s free daily email newsletter

 

FashionEcommerce

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