Marks & Spencer has ventured into cheeky territory with the launch of a new “Love Sausage” in time for Valentine’s Day.
The bellwether retailer is marketing it as a sausage that is heart-shaped, “lightly-truffled” and wrapped in bacon.
The Love Sausage is now available in stores, ready to be shared with significant others (or just for yourself) with a price tag of £5.
Are you ready for our Love Sausage? Heart-shaped, lightly-truffled, wrapped in bacon and in store tomorrow. Say it with sausages – tag who you’ll be sharing your Love Sausage with this Valentine's Day! #MyMarksFave pic.twitter.com/VPQi4ENnsn
— M&S (@marksandspencer) February 7, 2019
It’s not part of M&S’s “dine in for two” Valentine’s Day special, though.
M&S has said it would soon make vegan special for Valentine’s Day as well, which the retailer said in a tweet would be a Heartbeet burger. Still no word if it would contain aubergine, though.
Naturally, the Love Sausage has attracted a lot of attention, with social media awash with memes and innuendo. M&S even played along on Twitter.
— Linda (@lindawhisky) February 7, 2019
— M&S (@marksandspencer) February 7, 2019
https://twitter.com/PlopGazette/status/1093443651630440448
M&S today #LoveSausage: pic.twitter.com/wEB925rr1u
— Patrick Swayne (@pswayne7) February 7, 2019
https://twitter.com/wurzelofoz/status/1093447525061652480
— M&S (@marksandspencer) February 7, 2019
https://twitter.com/VonnSand/status/1093573045426499584
I appear to have written the worst poem in the English language about the Marks & Spencer love sausage pic.twitter.com/o9GwhjmP1y
— Hannah Rose Woods (@hannahrosewoods) February 7, 2019
#lovesausage pic.twitter.com/mveSS6Wy6D
— Neil Miles (@neilsmiles) February 7, 2019
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