Dunelm records Q3 profits & sales uptick

// Dunelm records 6.1% rise in Q3 group revenue to £284.5m
// Like-for-like store sales increased 9.8%
// Online sales increased 32.1%

Dunelm has revealed positive third-quarter sales across its stores and online.

The homewares retailer recorded a 6.1 per cent rise in group revenue year-on-year to £284.5 million in the 13 weeks to March 30.

Like-for-like store sales increased by 9.8 per cent, while online sales increased 32.1 per cent in the period.

Meanwhile, Dunelm said its new digital operating system in stores is due to be out soon, as it aims to remain mindful of causing disruption to the strong growth trend it has experienced on its existing online platform.

The retailer said its digital operating system, along with increasing marketing costs and higher than average bonus payouts to store staff, would result in the second half operating cost to sales ratio “being slightly higher than the same period last year”.

Dunelm chief executive Nick Wilkinson said: “The strong growth in the third quarter reflects our ongoing focus on attracting more customers to the brand and giving them more reasons to shop with us through great product and service. Our performance was also buoyed by a positive homewares market.

“Our multichannel proposition is improving all the time and we are excited about the opportunities ahead of us as we continue to invest in and develop our digital capabilities.”

The retailer’s 169 stores remained unchanged, with no new store plans currently in place.

Click here to sign up to Retail Gazette‘s free daily email newsletter


Please enter your comment!
Please enter your name here