Retail Gazette Loves: IKEA hiring a child to test new toys before they launch

To encourage play and creativity in the home, Ikea is now scouting for a Chief Play Officer to join its ranks. The role is strictly open to children aged 4-12 so no adults allowed!

To encourage play and creativity in the home, Ikea is now scouting for a Chief Play Officer to join its ranks. The role is strictly open to children aged 4-12 so no adults allowed!

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[Study] Do you understand Customer Obsession?

Forrester Consulting asked 261 HQ and Customer facing employees if they understood Customer Obsession. In the study commissioned by Critizr, they found that customer-facing workers...