// Feelunique launches Beauty Box, a new bespoke beauty subscription product
// Launched in response to growing consumer demand for convenience, sustainability, value and quality
// Customers can select one-off, three month, six month or 12 month options for the subscription box service
Feelunique has launched Beauty Box, a new bespoke beauty subscription product available through its ecommerce store.
The online beauty retailer said its Beauty Box product enables customers to personally select the five products they would like to receive each month.
Feelunique added that the new product comes in response to growing consumer demand for convenience, sustainability, value and quality by enabling customers to try new products in an affordable way before committing to buying larger formats.
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Due to the sample size products included and the recycled packaging of the product, waste is kept to a minimum as well.
Feelunique said customers would be able to choose all five products within the Beauty Box to create “a completely bespoke edit” depending on their preferences.
Each of the five products can be picked from the retailer’s 180-plus deluxe-size product samples from over 80 brands across skincare, haircare, fragrance, makeup and bodycare.
Customers can also select one-off, three month, six month or 12 month options for the subscription box service and all options can be cancelled at any time.
“We’re really excited to be launching our Beauty Box subscription product,” Feelunique chief executive Sarah Miles said.
“It is the first fully bespoke beauty box subscription on the market, and that personalisation element, combined with the deluxe samples and unrivalled range of brands and products on offer, creates a truly unique and market-leading proposition that we are very proud of.”