Meta takes aim at Shopify with leaked shopping plans

// Meta has got big plans to take on its ‘frenemy’ Shopify as it aims to get more users to do shopping through its platform.
// Facebook’s parent company is changing its direction to focus on selling more products directly through its already existing apps Facebook, Instagram, WhatsApp and Messenger, according to leaked documents seen by Business Insider.

Meta’s vision is to control a plethora of apps that are “a primary destination for commerce,” Meta Ads and Business Platform vice president Dan Levy wrote.

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