Frasers Group tops up Asos shares

Asos x Frasers Group
EcommerceFashion

Frasers Group has topped up its shares in Asos for the third time this month.

Mike Ashley’s retail group raised its shareholding in Asos to 12.6%, building on top of last week’s raise to 10.7%.

It comes the same week as Frasers continues to build on its “strategic investment” into Asos rival Boohoo.

The group – which is the largest shareholder in the online business – increased its holdings from 15.1% to 16.5%.


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The latest swoop into Asos shares come as the fast fashion retailer announced on Wednesday that it had pushed back the publication of its full-year results by a week to complete audit procedures.

The etailer said it expected to report a second half adjusted EBIT of more than £38m, resulting in a full-year adjusted EBIT loss of no more than £31m.

This falls short of previous guidance that had projected second half profits to be at the “lower end of the guided range of £40m and £60m”.

Asos is in the middle of a rapid turnaround plan, led by chief executive José Antonio Ramos Calamonte who hopes to reverse the troubled retailer’s ailing fortunes.

In a previous update of its progress, Calamonte said: “Asos has delivered on the Driving Change agenda and as a consequence is a leaner and more resilient business twelve months after its launch.

“We have reduced our stock balance by c.30%, significantly improved the core profitability of the business and generated cash against a very challenging market backdrop.”

It is set to release its full-year results and a strategic update on November 1.

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Frasers Group tops up Asos shares

Asos x Frasers Group

Frasers Group has topped up its shares in Asos for the third time this month.

Mike Ashley’s retail group raised its shareholding in Asos to 12.6%, building on top of last week’s raise to 10.7%.

It comes the same week as Frasers continues to build on its “strategic investment” into Asos rival Boohoo.

The group – which is the largest shareholder in the online business – increased its holdings from 15.1% to 16.5%.


Subscribe to Retail Gazette for free

Sign up here to get the latest news straight into your inbox each morning 


The latest swoop into Asos shares come as the fast fashion retailer announced on Wednesday that it had pushed back the publication of its full-year results by a week to complete audit procedures.

The etailer said it expected to report a second half adjusted EBIT of more than £38m, resulting in a full-year adjusted EBIT loss of no more than £31m.

This falls short of previous guidance that had projected second half profits to be at the “lower end of the guided range of £40m and £60m”.

Asos is in the middle of a rapid turnaround plan, led by chief executive José Antonio Ramos Calamonte who hopes to reverse the troubled retailer’s ailing fortunes.

In a previous update of its progress, Calamonte said: “Asos has delivered on the Driving Change agenda and as a consequence is a leaner and more resilient business twelve months after its launch.

“We have reduced our stock balance by c.30%, significantly improved the core profitability of the business and generated cash against a very challenging market backdrop.”

It is set to release its full-year results and a strategic update on November 1.

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