Moonpig has named Earnies as its retained consumer PR agency, following a competitive pitch process.
The agency will be responsible for with delivering a programme of “fun, thoughtful and emotionally resonant” works and highlighting the brand’s product range.
Moonpig marketing director, Rachael Halliday, said: “From the moment we met the Earnies team, their energy and enthusiasm for the brand was clear.
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“They demonstrated a real understanding of who we are – we’re looking forward to seeing what we create together.”
Jessica O’Donohoe Earnies managing director said: “We’re huge fans of Moonpig. It’s a brand that sits at the heart of some of life’s most meaningful moments, from birthdays and anniversaries to the kind of spontaneous gestures that mean the most.
“What excites us is the opportunity to connect Moonpig to the cultural conversations happening around those moments in new and exciting ways. We can’t wait to get started.”
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