Louis Vuitton names Pharrell Williams creative director of menswear

15th February 2023

// Pharrell Williams has been named the creative director of Louis Vuitton menswear

// It marks only the second time a Black American designer has held a head position at the world’s biggest luxury brand

Louis Vuitton has named American musician Pharrell Williams creative director of menswear, replacing Virgil Abloh, who died in November 2021.

This now marks the second time that a Black American designer has led the French luxury house. Back in 2018 when Abloh was appointed he made history.

Williams’ first collection for the label is set to be unveiled in June, during Men’s Fashion Week in Paris.

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Aside from being a successful musician with hits from Happy and Blurred Lines, Williams wrote for the popular animated movie Despicable Me 2, earning him one of his two Oscar nominations.

His second Academy nod was for producer of best picture nominee Hidden Figures.

Wiliams has also been notorious for his style over the years, spending time in the industry, playing a role in the rise of streetwear as well as co-founding the luxury label Billionaire Boys Club with Japanese designer and Bape founder Nigo in 2003.

Louis Vuitton is delighted to welcome @Pharrell as its new Men’s Creative Director. His first collection for Louis Vuitton will be revealed next June during Men's Fashion Week in Paris. #LouisVuitton #PharrellWilliams pic.twitter.com/GRCQFfOAHK

— Louis Vuitton (@LouisVuitton) February 14, 2023