Asda is to sell refurbished TVs in its stores as it looks to provide customers with more affordable technology.
The retailer has refurbished three models of returned HD LED Smart Shop and Polaroid TVs at its electrical returns centre using recycled materials, with three sizes available, including a 32”, 40” and 50”.
The new trial will roll out in six locations including Folkestone, Leeds, Glasgow, Sunderland and Ellesmere Port, with TVs sold in the stores from as little as £100.
Customers could save up to £80 if they opt for a £160 refurbished model, as the recommended retail price for a new HD LED 50” Smart Polaroid TV is £240.
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Energy ratings, barcodes and images have been printed on the TV boxes, which have been re-packaged to make it clear to customers that they are refurbished.
Asda general merchandise Lisa Lennon said: “At Asda we’re committed to doing the right thing for customers and communities. Increasing the longevity of our products and supporting the circular economy has its clear environmental benefits and can also be a way for us to provide more affordable options to more of our customers.
“The trial is already proving very popular stores where it has launched and marks an excitement moment for us as we continue look at new ways we can further reduce our carbon footprint, and support customers where budgets may be stretched.”
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