Aldi has partnered with celebrity chef Jean-Christophe Novelli to open a pop-up restaurant in London for one day only.
The restaurant, which aims to show off Aldi’s quality and value, will sell the ingredients at £17.90 per person. A four course meal will be created and cooked by Michelni starred chef Jean-Christophe Novelli using Aldi food.
Aldi said in a statement: “Our products are sourced from some of the best food and drink producers around, so our shoppers can be confident they are buying the finest products at the lowest prices.”
The news comes as Aldi was revealed to have almost equaled Marks and Spencer in terms of food sales as its impressive growth continues, according to Verdict