More women turn to online marketplaces than ever before

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Scaling data online marketplace

New data around women’s attitudes towards retail has shown that more and more are taking to online marketplaces or “resale” stores to get their fashion fix.

According to research by online marketplace OnBuy, the value of the resale sector is expected to grow from this year’s £14 billion to £25.6 billion by 2021.

In addition, 78 per cent of women said they rarely found anything new or exciting when shopping at retail stores.

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OnBuy — who compiled their data from fashion resale websites Google trends and retail reports — said the rise of the resale sector or peer-to-peer shopping posed a threat to retail as a whole.

This is exacerbated by the fact that 49 per cent of the resale market is taken up by clothing, accessories and shoes.

In addition, OnBuy found that 30 per cent of millennials have shopped second-hand in the past year alone, while another 21 per cent say they intend to.

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