Asos reduces return costs following customer demand

// Asos changes unlimited free delivery cost due to demand
// Asos dropped the price of its unlimited free deliveries from £14.99 to £9.95
// It also offered subscribers a £5 discount code for their next purchase

Asos has changed its unlimited free delivery rate after customers complained about the increased price.

The online fashion retailer sent an email to its Premier Delivery subscribers to inform them on the price drop.

Asos dropped the price of its unlimited free deliveries from £14.99 to £9.95 because it has been “listening” to customers.

It also offered subscribers a £5 discount code for their next Asos purchase.

The retailer increased the price of a full year’s worth of delivery to £14.99 at the beginning of August of this year.

Meanwhile, Asos received criticism for its updated returns policy back in April, when it threatened to block serial returners.

Retail Gazette has approached Asos for comment.

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