// Notonthehighstreet is opening pop-up stores at London Waterloo Station & London Bridge Station
// The online platform has partnered with celebrities who have curated their own Christmas gift collections
Notonthehighstreet is once again going to open pop-up stores in London over the festive season, following the success of its physical spaces last year.
The first store will open at London Waterloo Station between November 1-17 and the second, located at London Bridge Station will run from November 4 until December 21.
The pop-up stores will house a number of curated products including accessories, homewear, decor, jewellery and kidswear, giving customers a peep into the full range of products that are available on Notonthehighstreet’s website.
A jewellery range co-created by presenter Fearne Cotton is included in collaboration with artisan jeweller Carrie Elizabeth, as part of four celebrity collaborations to support the online retailer’s Christmas campaign.
Fearne Cotton, Gok Wan, Sophie Ellis-Bextor and Giovanna Fletcher all worked with Notonthehighstreet to curate their own gift collections, which feature in the Christmas Gift Guide and will be available to purchase in the app or online.