Harvey Nichols loses its marketing chief and creative agency

844
Harvey Nichols’ group marketing and creative director Deborah Bee is set to exit from the department store according to a report.
Bee will be pursuing new career opportunities following her exit.
// Harvey Nichols’ group marketing and creative director Deborah Bee set to exit
// The department stores creative agency is also set to depart

Harvey Nichols’ group marketing and creative director Deborah Bee is set to exit from the department store according to a report.

The creative agency TBWA\London she appointed two years ago when she joined will also be cutting ties with the retailer.

According to Campaign Live Bee is leaving in July “to pursue new career opportunities and her writing projects” and TBWA\London has resigned the account.


READ MORE: Harvey Nichols co-COO Daniela Rinaldi resigns


Bee’s departure follows the joint COO’s Daniela Rinaldi exit who left two months ago after 35 years at the firm.

The agency took over from Adam & Eve/DDB, which is owned by the same parent company as TBWA and worked with the retailer for over 17 years.

The agency’s original remit had been to create an “alternative to brand campaigns” but a spokesperson told to Campaign that the retailer hadn’t used the agency for campaigns in months.

Click here to sign up to Retail Gazette‘s free daily email newsletter

LEAVE A REPLY

Please enter your comment!
Please enter your name here