Waitrose poaches Co-op’s Tina Mitchell for retail director role

Waitrose poaches Co-op's Tine Mitchell for retail director role
Tina Mitchell. (Image: Jon Super)
// Tina Mitchell appointed retail director of Waitrose
// She is currently divisional regional manager at the Co-op
// She will start at Waitrose in November, reporting to executive director James Bailey

The John Lewis Partnership has poached Co-op director Tine Mitchell to appoint her to the role of Waitrose retail director.

Mitchell, who is currently the Co-op’s divisional managing director, will join Waitrose in November, reporting to the grocer’s executive director James Bailey.

At Waitrose, Mitchell will be responsible for setting its shop strategy, leading its customer store service strategy, and empowering 45,000 Waitrose shop staff.


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Mitchell has over 20 years of leadership experience in the retail and grocery industries, and prior to the Co-op she worked for Tesco and Selfridges in a variety of operational and strategic roles.

“This role is pivotal to our delivery of the Waitrose strategy as we put ‘World Class’ service at the centre of our vision and make Waitrose the ultimate destination for food and drink,” Bailey said.

“Tina has an impressive track record in retail and I look forward to working with her.”

Mitchell said: “I really admire the Waitrose brand and its ethics. I look forward to joining the John Lewis Partnership and working with both Waitrose and John Lewis partners as the two brands work more closely together to bring new inspiration and excitement to customers.”

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