DFS opens “new digital marketing frontier” with move into the Metaverse

DFS
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// Luxury travel retailer DFS is making its first foray into the metaverse as part of a collaboration with virtual influencers Reddi and Vila for its Lunar New Year campaign.
// The move will introduce DFS customers from around the world to a “new era of virtual reality”. 

The retailer released a digital film inspired by Chinese tradition and fashion starring the influencers as “chief gifting officers”.

Read the full story on Charged Retail here

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DFS opens “new digital marketing frontier” with move into the Metaverse

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// Luxury travel retailer DFS is making its first foray into the metaverse as part of a collaboration with virtual influencers Reddi and Vila for its Lunar New Year campaign.
// The move will introduce DFS customers from around the world to a “new era of virtual reality”. 

The retailer released a digital film inspired by Chinese tradition and fashion starring the influencers as “chief gifting officers”.

Read the full story on Charged Retail here

Click here to sign up to Retail Gazette‘s free daily email newsletter

AllNewsTechnology

Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
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