M&S is planning to open a range of clothing-only stores amid soaring fashion sales.
The high street retailer will launch a stand-alone clothing shop in London’s Battersea Power Station later this year ahead of further openings, The Sunday Times reported.
It said the Battersea store would be a trial of a new format with a curated “best of” range of menswear and womenswear, including its Autograph line, as well as lingerie.
It described the new stores opening in the autumn, which will be called Marks & Spencer, as a new, smaller format.
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It comes as M&S’ clothing division has undergone a resurgence in recent years as executives target younger customers.
If successful, M&S could open more clothing and beauty stores as chief executive Stuart Machin continues his store rotation plan, where the retailer closes or moves underperforming stores and opens new branches.
The retailer has opened clothing-only stores before where constraints such as size prevented it from selling food in the same location.
M&S also has a number of outlet stores selling discounted clothes going out of season.
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