Topshop has officially relaunched as a standalone brand with a high-profile runway show in London’s Trafalgar Square.

The fashion retailer‘s event, held on August 16, unveiled Topshop and Topman’s autumn/winter 2025 collection to thousands of onlookers and marked the full return of the brand’s standalone website, which went live the previous day after months of anticipation.

As part of a See Now, Buy Now model, some styles were available to purchase immediately, while others will drop later in the season.

Front row was model Cara Delevingne, who has also curated a special edit for the relaunched site.

Her collection sits alongside the wider autumn range, giving shoppers an early taste of the brand’s new direction. She attended the show alongside Adwoa Aboah, designer Tolu Coker and Mayor of London Sadiq Khan.

Topshop and Topman MD Michelle Wilson said: “Today’s [August 16] show was a love letter to London, its energy, creativity and global influence. The return of Topshop.com is more than just a relaunch; it’s a reinvention. And this is just the beginning.”

The collection revived some of the retailer’s best-known denim styles, including Jamie and Joni jeans, alongside tailoring, outerwear and utility-led pieces.

The relaunch is the latest stage of Topshop’s comeback plan, following its acquisition by Asos in 2021.

The brand is also preparing to return to physical retail, with Wilson confirming plans for a semi-permanent UK store this month and wholesale partnerships across Europe, including Printemps in France, McElhinneys in Ireland and Zeb in Belgium.

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