Sosandar reported strong growth in its third quarter, driven by a jump in direct-to-consumer sales, despite disruption from the M&S’ cyber-attack.

The womenswear brand said for the three months ending 31 December 2025, revenue rose 10% to £13.4m compared with £12.2m a year earlier.

Growth was led by Sosandar’s direct-to-consumer channel, with own-site revenue increasing 27% year on year.

The company said higher site traffic, improved conversion rates and increased order volumes from both new and returning customers supported the performance.

It also reported an encouraging performance across its store estate, with sales ahead of the prior year.

Sales through Marks & Spencer continued to be affected by lower stock levels following last year’s cyber incident, although Sosandar said stock is expected to normalise by spring 2026.

Sosandar said its third-quarter performance was in line with management expectations and that it remains on track to meet current market forecasts for the year to 31 March 2026, which anticipate revenues of £43.6m and profit before tax of £0.4m.

In a statement, joint chief executives Ali Hall and Julie Lavington said: “We’re pleased to see the positive momentum has continued into the second half of the financial year, with continued revenue growth and improved margins.

“The foundations have been laid for sustained profitable and cash-generative growth and we are excited for what 2026 will bring.”

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