Turnover grows 4.5% at Sweaty Betty but losses hit £5.25m

Sweaty Betty
FashionNewsSport and Leisure

Sweaty Betty’s pre-tax losses have hit £5.25m, as the activewear brand faced higher administrative and operational costs associated with restructuring.

The sportswear specialist had returned to profit last year, reaching a £1.57m profit, the first since 2021.

Its latest results, for the 53 weeks to 3 January 2026, did see turnover grow 4.5 per cent to £146.72m, including £3.7m from an additional week.

The UK remained its main market, accounting for 76 per cent of sale with turnover reaching £111m. Rest-of-world turnover increased to £26m from £20 million, representing 18 per cent of sales. The US contributed £9.45m, or 6 per cent of turnover.



Sweaty Betty said that 2025 was a year of strategic implementation, with the business focused on growing sales, streamlining stores, strengthening its digital channels and building customer loyalty.

The brand also highlighted that restructuring across the brand and its parent company, Wolverine Worldwide, impacted reported profitability.

Sweaty Betty had previously reduced its headcount, consolidated its London space and sought to streamline the company’s operations.

Click here to sign up to Retail Gazette‘s free daily email newsletter

FashionNewsSport and Leisure

Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
Fill out this field
Please enter a valid email address.

Turnover grows 4.5% at Sweaty Betty but losses hit £5.25m

Sweaty Betty

Sweaty Betty’s pre-tax losses have hit £5.25m, as the activewear brand faced higher administrative and operational costs associated with restructuring.

The sportswear specialist had returned to profit last year, reaching a £1.57m profit, the first since 2021.

Its latest results, for the 53 weeks to 3 January 2026, did see turnover grow 4.5 per cent to £146.72m, including £3.7m from an additional week.

The UK remained its main market, accounting for 76 per cent of sale with turnover reaching £111m. Rest-of-world turnover increased to £26m from £20 million, representing 18 per cent of sales. The US contributed £9.45m, or 6 per cent of turnover.



Sweaty Betty said that 2025 was a year of strategic implementation, with the business focused on growing sales, streamlining stores, strengthening its digital channels and building customer loyalty.

The brand also highlighted that restructuring across the brand and its parent company, Wolverine Worldwide, impacted reported profitability.

Sweaty Betty had previously reduced its headcount, consolidated its London space and sought to streamline the company’s operations.

Click here to sign up to Retail Gazette‘s free daily email newsletter

Social


SUBSCRIBE TO OUR DAILY NEWSLETTER

  • This field is for validation purposes and should be left unchanged.
FashionNewsSport and Leisure

Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
Fill out this field
Please enter a valid email address.

RELATED STORIES

Latest Feature


Menu



Please enter the verification code sent to your email: