Connecting to LinkedIn...

Retail Gazette Loves

Retail Gazette Loves: Lidl Surprises, British Daffodils

Thursday 23 March 2017 - Posted by Ben Stevens

Lidl has released the latest advert in their Lidl Surprises campaign which aims to tackle misconceptions about the quality and origin of its produce. In preparation for Mother’s Day this weekend and Easter, the latest advert focuses on Lidl’s 95p daffodils and invites doubtful...


Retail Gazette Loves: Diesel’s Make Love Not Walls campaign

Friday 17 March 2017 - Posted by Ben Stevens

Fashion brand and retailer Diesel recently launched a politically-charged advertising campaign aimed at “tearing down the mental and physical walls that separate us”. The campaign centres around a video directed by the renowned commercial photographer David LaChappelle in whic...


Retail Gazette Loves: Morrisons’ superhero collectibles

Friday 10 March 2017 - Posted by Ben Stevens

Morrisons has launched a set of collectable superhero characters based on real-life supermarket jobs. Each of the four characters have their own unique superpower, celebrating their role within the country’s fourth largest supermarket. The collection, which launched earlier th...


Retail Gazette Loves: Unilever's Snatch app

Wednesday 01 March 2017 - Posted by Ben Stevens

Unliver has backed a Pokemon Go-style app which offers players the chance to win £15 million worth of prizes, including a year’s university fees. Snatch also targets retailers, encouraging them join numerous top brands like TopShop and offer prizes through the app, driving tra...


Retail Gazette Loves: Disney and Westfield's Star Wars Campaign

Wednesday 15 February 2017 - Posted by Ben Stevens

Westfield has launched a new Star Wars-themed fashion campaign, showcasing the upcoming key spring and summer fashion trends from its roster of retailers. The integrated fashion campaign features items from Westfield London and Westfield Stratford City’s luxury fashion retaile...


Retail Gazette Loves: Ocado's robot packing arm

Tuesday 07 February 2017 - Posted by Ben Stevens

Online grocery retailer Ocado has been working on a robotic “soft manipulation” project which aims to automate the packing of fragile items in its high-tech warehouses. The SoMa project, funded by the EU, is a collaborative research project between Ocado Technology and special...


Retail Gazette Loves: Sir Ken Morrison

Thursday 02 February 2017 - Posted by Ben Stevens

The retail industry is still reeling from the loss of an industry legend. Sir Ken Morrison was a man respected not only his inherent talent for business, but for his sharp wit and straight-talking manner. Lovely man always had time for a word - never forgot a face #KenMorrison...


Retail Gazette Loves: Ladybird Books for Adults

Thursday 26 January 2017 - Posted by Ben Stevens

Last Christmas saw the adult colouring craze sweep the nation, boosting sales at WH Smith’s to heights not seen for over a decade. However, even the most colourful trends are fickle and sales of the books have now slumped by up to 70 per cent. Luckily, a new craze has taken it...


Retail Gazette Loves: Selfridges' Fashion East store

Wednesday 18 January 2017 - Posted by Ben Stevens

Selfridges in London has opened a brand new store-in-store dedicated to Fashion East, the British non-profit organisation that provides up-and-coming designers with a platform to showcase their work. Founded in 2000 by The Old Truman Brewery and funded by Topshop, Fashion East...


Retail Gazette Loves: Tesco's Food Love Stories

Tuesday 10 January 2017 - Posted by Ben Stevens

Tesco has launched a brand-new campaign aiming to not only promote the quality of their food, but provide customers with some easy-to-follow recipes. “Food Love Stories” tells the story behind various customers' signature dishes - and it's been recieved well by customers and f...