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Former B&Q Direct MD joins e-commerce advisory board


A group of influential retailers have joined an e-commerce firm’s advisory board.

The PrismaStar board will initially consist of Steven Esom, chairman of the trading arm of the British Retail Consortium, Stephen Robertson, former Group MD of B&Q Direct and former Datanomic chief Jonathan Pell

Robertson has previously served on the board of B&Q as well as being group managing director of B&Q Direct and Screwfix Direct. He is currently chairman of business support organisation Business West.

Stephen Robertson commented: “PrismaStar is a remarkable new technology company which is creating clear benefits for its clients and has major growth potential. I am very pleased to be joining their Advisory Board to provide insight into retail markets and beyond.”

The firm works with retailers such as Tesco, Very and Currys to improve product data quality, guided selling and customer insight.

Published on Wednesday 11 June by Editorial Assistant

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