// Superdrug makes new promotions as part of an executive board reshuffle
// The organisational change sees female board presence bolstered
Superdrug has revealed new leadership transitions as part of an executive board reshuffle, as it bolsters its female board presence with a focus on diversity and inclusion.
Head of people, Amy Davies has been promoted to people director and will sit on the Superdrug and Savers leadership team, while Meg Potter moves to trading director and will also be joining the executive board.
Jamie Archer will sit on the board as own brand director, and Joanne Mackie will move from customer and people director at Superdrug to fulfil the role at group level at parent company A.S Watson.
READ MORE: Superdrug to launch online marketplace for premium and start-up brands
Commercial director Simon Comins will move to chief commercial officer, as he marks 35 years with the business, while ecommerce director Matt Walburn moves to ecommerce, customer and marketing director.
“At Superdrug, our strategy focusses on introducing our customers to the newest and best trending products in health and beauty while bringing them the value they know and love from us,” Comins said.
“I know these new roles will help us achieve this goal, while creating an amazing culture for anyone who works or shops with us.”
Walburn’s remit will be tasked with driving the brand’s omnichannel strategy as well as the recently announced marketplace, which he describes as “a vital step for our business as we look to strengthen further our role in health and beauty retail and start to build into new associated categories”.
Davies said: “Our people make us the business we are, and I’m looking forward to continuing the work that we have already taken in supporting our colleagues by focusing on the wellbeing of teams, building our CSR strategies and honing our talent for the future.”
Potter said: “I have built my career on a passion for discovering new trends, building brands and securing exclusives for our customers. With my new role, and exciting developments such as our new marketplace platform, I believe we’re in a better position than ever to make the biggest trends in health and beauty accessible to our customers, while continuing to bring the value they know and love us for.”
Archer said: “We truly believe that our own brand ranges measure up to the biggest brands in the market in terms of efficacy, whilst bringing real value where our customers need it most. Not only that, we’re proud of our record of creating and building our own innovative brands into household names, and I’m excited at the step-up to focus on driving this even more at the top level of our business.”
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