Poundland owner Gordon Brothers is reportedly considering selling the discount chain and its Irish sister business Dealz separately as it looks to secure a deal ahead of Christmas.
Gordon Brothers had initially been exploring a sale of Poundland and Dealz together but is now weighing up a break-up of the businesses following interest in the Irish chain from retailers and investors.
The sale process began earlier this month, with Gordon Brothers understood to be targeting a deal before the crucial festive trading period.
Dealz, which operates around 70 stores in the Republic of Ireland, has reportedly attracted interest from established retailers as well as private investors.
Meanwhile, Poundland is said to have drawn approaches from several well-known retail groups and asset managers. A management buyout led by the discounter’s existing leadership is also understood to be among the options being considered.
Gordon Brothers has appointed restructuring specialist Alvarez & Marsal to oversee the process, with formal bids expected to be drawn up by the end of September.
Poundland currently operates around 600 stores across the UK following a significant restructuring of its estate.
Gordon Brothers acquired Poundland from former owner Pepco Group in June 2025 and provided up to £80m of financing to support its turnaround. At the time of the deal, the retailer operated more than 800 stores across the UK and Ireland.
It has since been working to return to its value roots, simplifying its ranges and putting greater emphasis on its signature £1 price point.
The potential sale comes after a difficult financial period for Poundland. Its latest accounts showed sales fell from around £1.8bn to £1.6bn in the year to September 2025, while it recorded a pre-tax loss of £85.2m.
However, managing director Barry Williams has insisted that the retailer is making progress with its turnaround, with the business seeking to rebuild customer trust through simpler pricing and ranges.
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