H&M relocates Covent Garden store

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H &M have announced the relocation of its Covent Garden store, which will see the fast fashion retailer take up a historic 19th century warehouse.

On December 8 H&M will open its doors within a new development by The Mercers Company, down the road from its current location on Long Acre.

Spanning 1652sq metres and four floors of retail space, the new store will include a separate entrance to H&M’s beauty sector.


READ MORE: H&M report a drop in profits amid ambitious expansion plans


“We are excited to be relocating our store in Covent Garden,” H&M UK country manager Carlos Duarte said.

“New locations and developments are great opportunities for the H&M brand to expand.

“The inclusion of our Beauty range in the offering continues to ensure our stores remain exciting and inspiring fashion destinations for our customers.”

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