Desperate shoppers have set up camp outside a store in Nottingham days before Kanye West’s new shoes go on sale.
The new Adidas Yeezy Boost V2 shoes have stirred up so much attention, that fans of the rapper have set up tents outside retailer 18montrose in Bridlesmith Gate, Nottingham.
The shoes officially go on sale at 9am on Saturday morning.
The store has announced sales will be made on a first-come, first-served basis, although an online raffle system has been set up to ensure a level of fairness due to skyrocketing demand.
What the store is describing as the “first Adidas x Kanye West drop of 2017” will retail at £150 and will be sold, like many of his ranges in 2016, on a limited-edition basis.
In 2013, he sold 9000 pairs of Yeezy Boots in 10 minutes after signing a deal with Adidas.