// Bluewater to host drive-in cinema experience in an effort to drive footfall
// The Luna Cinema will deliver a drive-in format and a new click & collect food and drink offer
// Bluewater will hold 180 cars per screening and present a programme of 2 screenings per night
Bluewater is set to host a new drive-in format The Luna Cinema from April 12, as part of plans to boost the customer experience as the end of lockdown nears.
The Luna Cinema will deliver a drive-in cinema experience and a new click & collect food and drink offer.
Bluewater, which is owned by property giant Landsec, will hold around 180 cars per screening and present a programme of two screenings per night.
READ MORE: Landsec receives only 65% of December rent owed
“Bluewater has always provided a unique day-out for guests, but we are constantly looking to evolve the experience,” Landsec portfolio director Rob Hardie said.
“Partnering with The Luna Cinema to deliver this event is a prime example of our strategy in action and will help ensure Bluewater retains its position as the first-choice destination for guests across the region.
“It is a relevant and engaging experiential offer that will can be comfortably enjoyed while social distancing as the lockdown lifts.”
Click here to sign up to Retail Gazette‘s free daily email newsletter
