Westfield launches Venture X to diversify retail space

Westfield London
Westfield London has launched a new co-working space
// Westfield London opens new co-working space Venture X
// Venture X occupies over 19,000sq ft of space
// It aims to “attract the best concepts and stores”

Westfield London has launched a new co-working space Venture X, in an effort to diversify its retail space.

Venture X occupies over 19,000sq ft of space, sitting below the Primark store and overlooking Westfield Square.

The space was launched to “attract the best concepts and stores” for customers across a wide range of categories.

READ MORE: Westfield London eyes “interactive” pop-up to gain new audience

The company is led by Tom Foster and Andrew Ross, who signed an agreement for a long-term lease commitment at Westfield London.

Venture X will include podcasting-ready rooms, hybrid meeting rooms enabling digital multicast-screen conferences, in addition to private offices, hotdesking space and shared entertaining spaces with high-speed Wi-Fi.

There will also be a wraparound terraces, and private terraces to some private offices within a brand new building.

“Since opening in 2008, Westfield London has been an key partner of the local community and a catalyst in the transformation of White City and Shepherd’s Bush into a world-class place to shop, live and work,” Unibail-Rodamco-Westfield chief operating officer UK, Scott Parsons said.

“With lifestyles transforming and ways of working becoming more flexible, welcoming Venture X to our offices at 1 Ariel Way expands the shared work space offering within the White City opportunity area and creates an exciting new opportunity for London workers.

“The offices, overlooking Westfield Square with view of TVC will, have state of the art facilities attracting creative, tech and entrepreneurial businesses and we have no doubt our new neighbours will enjoy everything the centre has to offer including over 50 restaurants and leisure operators and 300 stores right on their doorstep.”

Venture X chief executive of UK & Ireland, Andrew Ross said: “This is game-changing news for us at Venture X, it demonstrates our commitment to growth in the UK and our vision for co-working.

“The pandemic in many ways has been disastrous, but it has also highlighted the importance of flexible working and co-working spaces. We are in the midst of a workplace revolution and Venture X is the fastest growing co-working franchise.

“We suspect Venture X will appeal to local entrepreneurs, SME’s and corporates looking for project-led space with a ‘plug and play’ ready HQ to attract the best talent.

“Westfield London is iconic, continuously transforming its offer and there is a lot of energy in the wider White City area which we hope to be part of its story moving forward.”

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