// Apple sales jumped 11% in the quarter to December 25, an “all-time revenue record”
// Chief executive Tim Cook said Apple’s “most innovative” product line up drove the performance with new models of the Apple Watch, iPad, MacBook Pro and AirPods launched in the autumn
Apple has posted an “all-time revenue record” in its golden quarter, with sales up 11% year on year, due to what boss Tim Cook said was its “most innovative” products ever.
Sales hit $123.9 billion in the quarter to December 25. The performance, which was ahead of analyst expectations, comes despite a global supply chain crisis and a micro chip shortage.
The tech brand, which achieved record iPhone sales over the golden quarter, launched several new products in the autumn, including new models of the Apple Watch, iPad, MacBook Pro and AirPods.
READ MORE: Apple is launching its own BNPL service for all Apple Pay purchases
Apple chief executive Tim Cook said: “This quarter’s record results were made possible by our most innovative line up of products and services ever.
“We are gratified to see the response from customers around the world at a time when staying connected has never been more important.
“We are doing all we can to help build a better world — making progress toward our goal of becoming carbon neutral across our supply chain and products by 2030, and pushing forward with our work in education and racial equity and justice.”
Apple chief financial officer Luca Maestri added: “The very strong customer response to our recent launch of new products and services drove double-digit growth in revenue and earnings, and helped set an all-time high for our installed base of active devices.”
Click here to sign up to Retail Gazette‘s free daily email newsletter
