Aldi launches ‘Aldi Originals’ sportswear range

// Aldi has launched its original sportswear collection ‘Aldi Originals’
// The collection launched online on Sunday and will be sold at Aldi stores from 24 November

Aldi has launched its own clothing collection, which features a range of original sportswear, dubbed ‘Aldi Originals’.

The limited-edition, sportswear-inspired Aldi Originals fashion line, features hoodies, joggers, sneakers and a Christmas onesie with prices starting at £2.49 for socks, £12.99 for joggers and matching hoodies and £14.99 for trainers.

Aldi Stores UK (@AldiUK) / Twitter

It launched online on Sunday and will be sold at the discount retailer‘s stores from 24 November although many products online already sold out, just hours after launching.


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It’s expected to follow the success of previous ‘Aldimania’ ranges selling out in just hours.

A spokesperson from Aldi told Metro.co.uk: ‘With the festive season just around the corner, we wanted to give Aldi shoppers something to smile about – and also prove that you don’t have to break the bank paying high-fashion prices to look and feel the part.

 “We are expecting this range to be extremely popular, and as with all Special buys once they’re gone, they’re gone – so we’d advise shoppers to be quick to avoid disappointment.”

Just last week, Aldi saw over 70,000 shoppers queue online to get their hands on its beloved Kevin the Carrot toys.

Aldi said its website has experienced “extremely high” demand for the soft toys.

An Aldi spokesperson said: “The demand for our Kevin the Carrot soft toys was extremely high and, as a result, customers were held in a queue to enter the website. This was to improve the customer experience on our website and we apologise for any inconvenience.”

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