Watch: John Lewis releases 2022 Christmas advert teaser

// John Lewis has released a 10-second trailer for its 2022 Christmas advert
// The retailer revealed the theme of it to be ‘#TheBeginner’

John Lewis has released a trailer of its much anticipated Christmas advert which is set to air tomorrow as the festive season gets underway.

The 10-second preview from the group shows a wrapped-up Christmas tree being pushed on a skateboard, revealing the theme for the advert as ‘The Beginner’.

The fir can be seen being rolled along a dark street, lit up by seasonal lights and decorations on the houses along it.


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The clip has already racked up more than 4,800 views since being posted at 9am this morning.

Until then check out Retail Gazette’s round up which is constantly updated – covering all retail’s festive Christmas adverts, from the likes of Sainsbury’s and Asda, to Marks & Spencer.

Last week John Lewis launched its Black Friday event to help shoppers spread the cost of Christmas.

The retailer will also be hiring 2,000 temporary colleagues in its shops and 4,000 staff across its distribution network to support the busy Black Friday and Christmas period.

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