// Sainsbury’s extended its Nectar Prices initiative
// The supermarket giant is offering up to half price on several BBQ essentials
Sainsbury’s has extended its Nectar Prices initiative across more product ranges to help customers get spring ready ahead of the upcoming bank holiday weekends.
Exclusive member pricing is now available on more favourite household brands including Cadbury, Kellogg’s and Robinsons in stores and online.
Nectar members can enjoy up to 55% off on selected items including many BBQ essentials, such as Pimms, Doritos Cool Original and Heinz Seriously Good Mayonnaise.
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The supermarket launched its exclusive pricing initiative, which gives discounts to its Nectar card members, earlier this month in a bid to rival Tesco’s Clubcard prices.
Chief executive Simon Roberts said: “We are delighted to launch Nectar Prices, which will help millions of our customers save more on every trip to Sainsbury’s.
“There is much more to look forward to, we will keep refreshing Nectar Prices and increasing the variety of products on offer.
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