// Sports Direct has partnered with applied futurist, Tom Cheesewright, to predict how human feet will change over the next 100 years and design perfect trainers for them in the “Feet of the Future” AI campaign.
// To find out more, visit Retail Gazette’s sister site, Charged Retail
Using the information about the future of human feet, the sports retail giant mapped out the shoes of the future.
CLICK HERE TO LEARN MORE ABOUT THE CAMPAIGN
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1 Comment. Leave new
Pile ’em high, sell ’em cheap built Sports Direct, new glitzy stores probably mean higher prices, once the glitz wears off consumers look only for the competitive price!