The Works has teamed up with children’s charity Barnardo’s to launch a donation scheme for pre-loved or new toys, games and books.
Following a successful trial last year, the value retailer has introduced designated donation bins across 466 of its stores across Great Britain as part of its ‘Play It Forward’ scheme.
Shoppers can donate books, games, toys, stationery and jigsaws, which will then be taken to a local Barnardo’s charity shop to be sold in store.
Chief commercial officer Lynne Tooms said: “At The Works, we strive to give back to our communities that we are part of, so we’re really proud to be partnering with Barnardo’s this year and help out in essential fundraising.
“Minimising waste and conserving resources are central principles of our environmental commitments.
“Providing new homes for pre-loved items through circular initiatives such as the Barnardo’s ‘Play it Forward’ scheme not only fulfils these commitments but also enables us to achieve significant carbon emissions savings by extending the lifetime of pre-loved products, while generating vital funds to support Barnardo’s essential operations.”
Barnardo’s sustainability manager Abigail Birtles said: “The Works’ mission is aligned perfectly with Barnardo’s’ and 85% of The Works stores do have a local Barnardo’s charity shop that they can team up with.
“All of the items donated will be resold in Barnardo’s shops to raise vital income for the children and young people in need. This great partnership also fits in with our sustainability goals by reusing materials, preserving resources for future generations.”
Click here to sign up to Retail Gazette‘s free daily email newsletter

