GO Outdoors has hosted its first-ever community campout as part of its push to get more people “offline and outdoors” this summer.
The outdoor clothing and equipment retailer brought together 100 campers at Tawd Vale in Ormskirk for a free weekend event featuring guided activities, brand experiences and evening entertainment.
The event, which sold out shortly after going live, was open to members of the public and supported by brands including YETI, Ordnance Survey, Speedo and Kampa.
Attendees were able to take part in activities including hiking, mountain biking, open water swimming, yoga and paddleboarding.
Former England goalkeeper and angling enthusiast David Seaman opened the event with an address to guests, while Blackstone provided a complimentary evening meal and breakfast.
YETI also hosted an outdoor cinema showing a selection of short films before a live band performed in the evening.
GO Outdoors outdoor living brand lead Joe Hill said: “Our first-ever Community Camp Out was a huge success, with 100 like-minded adventurers coming together at Tawd Vale.
“The Camp Out was the perfect opportunity to help people experience the benefits of time outdoors and introduce them to new hobbies.
“With the recent launch of our new GO Outdoors Community initiative, we hope this Camp Out will be the first of many events of its kind.”
The retailer said the event was capped at 100 attendees, with guests able to sign up for activities in advance.
Yoga and paddleboarding were among the most popular activities, with GO Outdoors saying feedback from attendees was “overwhelmingly positive”.
One attendee said: “Honestly, from start to finish we had an absolute blast. The team was so welcoming, and we got stuck straight into the activities.
“The guided hike with OS was a personal highlight and we got to keep our amazing Freespirit Aquarobes after paddleboarding in the lake.
“It was also so lovely to meet and hang out with other guests who were just as outdoorsy as us. We’ll be back again next time, for sure.”
GO Outdoors said updates on future Community Camp Outs will be shared through its social media channels.
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