Thursday, October 21, 2021

Ex-George at Asda boss Fiona Lambert joins Dunelm

Homewares retailer Dunelm has welcomed ex-George at Asda boss Fiona Lambert as its new product director.

The appointment comes at a time of change for the company, having purchased WorldStores, Kiddicare and Achica for £8.5 million two months ago.

However, these acquired companies are expected to make a loss of £5-£10 million in their first year with Dunelm. 

Lambert joins following an eight-year stint at Asda, where she relaunched its homeware range creating a major boost in sales. 

She told the Daily Mail: “There are great opportunities in the home market and Dunelm is in the perfect position to capitalise on them.”

The appointment is thought to have been announced by Dunelm boss John Browett, previous executive of Dixons Carphone, Apple and Monsoon Accessorize, on Friday at the company‘s head office.

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