Sainsbury’s has partnered with e-cargobikes.com to trial zero-emission deliveries from its South London store in Streatham.
Five cargo bikes will deliver up to 100 online orders a day to customers across South London and will be able to avoid heavy traffic during peak delivery hours and park closer to customers homes.
When a delivery is made, Sainsbury’s will use routing software to decide whether the new green bikes will be used.
The retailer said the trial is designed to test whether they could provide a “more efficient way of getting groceries to customers living in busy cities” and will seek to roll the initiative across the UK if it’s successful.
“We’re delighted to be the first supermarket to trial grocery deliveries by electric cargo bikes,” Sainsbury’s director of online Clodagh Moriarty said.
“We’re always looking for new ways to make sure we can best serve our customers and this trial will help us explore whether there might be a more flexible way to deliver Sainsbury’s groceries to those who live in busy cities.”
E-cargobikes.com’s chief executive James FitzGerald added: “We’re thrilled to be working with Sainsbury’s on this trial. By taking existing e-cargobike technology and putting it to the test in a new market, we’re reimagining grocery deliveries and exploring a more sustainable transport system.”