Westfield has announced a sharp rise in footfall over Easter weekend as shoppers swap the high street for the centre’s new phase II White City expansion.
The shopping centre giant welcomed 940,000 visitors to its Stratford and White City locations over the bank holiday weekend, marking an 18 per cent increase on 2017.
This was largely driven by the launch of Westfield London’s £600 million expansion last month, which it attributed to a 27.6 per cent year-on-year growth in footfall.
Its north-east London counterpart in Stratford also enjoyed a 12.7 per cent boost, supporting figures that shoppers swapped the high street for shopping centers over Easter.
According to Springboard, high street footfall dropped 9.6 per cent on Good Friday compared to a five per cent rise at shopping centres and retail parks.
“We are delighted with these figures which not only reflect the continued demand for bricks and mortar retail, but also the prevailing strength of retail in London,” Westfield’s chief marketing officer Myf Ryan said.