Bricks and mortar stores are the focal point of shopping entertainment and customer service. This is where compelling experiences can be provided, consumer problems solved, and where, ultimately, most sales are converted.
Store staff are revenue generators, and while we do see automation and self-checkout today, people remain the lifeblood of physical retail.
When considered across all stores in a chain, understanding the amount and type of labour needed to optimise both customer experience and margins can greatly influence the bottom line.
In their free eBook, ShopperTrak provide insight into 6 easy-to-use techniques that can help take your scheduling from a cost to be controlled to a source of revenue growth.
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