Asos appoints first ever chief product officer

// Asos has hired Andrea Trocino as its first ever chief product officer
// Trocino previously worked as head of mobile at the company
// Supply chain director Mark Holland was recently promoted as Asos’ first ever COO

Asos has appointed Andrea Trocino as the first ever chief product officer at the online retail giant.

Trocino had previously been working at the online giant as head of mobile since 2013, Drapers reports.

He was then promoted to director of technology for web and apps in 2016 before moving to the role of director of technology for customer experience last year.

The news follows supply chain director Mark Holland being promoted to the post of newly-created role of chief operating officer at Asos in December.

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