// Independent booksellers to receive support from Bloomsbury Publishing amid Covid-19 chaos
// The publishing giant will offer cash & refer customers to Bloomsbury while bookstores are shut
Independent bookstores will receive support from Bloomsbury Publishing as many continue to be been affected by the coronavirus pandemic.
The publishing firm said it would offer cash and refer customers to Bloomsbury while the independent stores were not operating.
Customers will be directed to the Bloomsbury site with a unique promotional code and the publisher will credit 15 per cent of the purchase price back to the independent retailer.
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Bloomsbury also hopes to offer support to the indie bookstores while their regular delivery routes may be unavailable and “reaching customers further afield or based internationally is challenging”.
It said “an enthusiastic number of bookshops” have signed up to the initiative.
“Every penny counts for independent bookshops right now, so it’s brilliant to see Bloomsbury launching this new online scheme,” Rosamund de la Hey, owner of independent bookshop The Mainstreet Trading Company, said.
“Many independents have gone online themselves for the first time in the past week, so hopefully we may all emerge from this crisis with some positives.
“What Bloomsbury have put together, with equal speed and efficiency, is really encouraging.”