Etsy is ‘slapping small sellers in the face’, merchants claim

// Etsy is ‘slapping its small sellers in the face’ thanks to its new ‘Star Seller’ program, according to some merchants.

// The Star Seller program was implemented in September to highlight shops that hit important or championed customer-service metrics.

The program makes sure that certain Etsy merchants are rewarded with a special ‘badge’ and increased visibility across the site.

However, a number of merchants are saying that the prerequisites are too tough to meet, especially since a large number of shops are operated by a single person.

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