It’s no surprise that 2023 has been a tough year for both UK retailers and consumers. Shoppers have tighter budgets, leading to smaller purchases, and the industry grapples with issues like theft and violence against retail staff. For retail managers, understanding shopper behaviour and preferences this Christmas is crucial for success.
In this report, Sensormatic uncover:
- The impact of recent challenges on UK footfall and shopping patterns
- When do shoppers plan to start their Christmas shopping, along with budget and channel preferences
- The top Christmas gift categories shoppers plan to spend on this year
- An analysis of Christmas shopping through a generational perspective
- And much more, including insights on Black Friday, eco-friendly shopping, and brand loyalty!
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