Discover eCommerce Benchmarks & Insights for Food & Beverage

Huss Mahmood
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Food & Beverage eCommerce has gained significant importance in the UK and in France. Digital marketing plays a key role in driving online sales, and impacts increasingly brick & mortar sales too.

According to the MikMak Shopping Index, search and social media are the biggest eCommerce traffic sources for Food & Beverage brands this year. Did you know that TikTok is the social media platform that drives the most shopping traffic in the UK? In today’s challenging economic context, knowing and leveraging shopping trends is crucial, to improve marketing effectiveness, to win more consumers.

Check out our report with the latest insights on:

  • Top-performing channels and retailers driving Food & Beverage shopping
  • Products capturing the most shopper engagement right now
  • Best practices to help your brand drive profitability and reduce costs

Download the Report

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Huss Mahmood

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Discover eCommerce Benchmarks & Insights for Food & Beverage

Food & Beverage eCommerce has gained significant importance in the UK and in France. Digital marketing plays a key role in driving online sales, and impacts increasingly brick & mortar sales too.

According to the MikMak Shopping Index, search and social media are the biggest eCommerce traffic sources for Food & Beverage brands this year. Did you know that TikTok is the social media platform that drives the most shopping traffic in the UK? In today’s challenging economic context, knowing and leveraging shopping trends is crucial, to improve marketing effectiveness, to win more consumers.

Check out our report with the latest insights on:

  • Top-performing channels and retailers driving Food & Beverage shopping
  • Products capturing the most shopper engagement right now
  • Best practices to help your brand drive profitability and reduce costs

Download the Report

Click here to sign up to Retail Gazette‘s free daily email newsletter

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Palmer’s may be one of the most familiar names on the bathroom shelf, but behind the cocoa butter bottles is a surprisingly small UK operation. ET Browne UK, which distributes the American family-owned skincare brand, has grown its sales while keeping its core team to fewer than 20 people. Now, as a new Tahitian Vanilla range brings younger shoppers to the brand and the company looks to expand further into Europe, the pressure is falling on the supply chain to keep up.

Palmer’s may be one of the most familiar names on the bathroom shelf, but behind the cocoa butter bottles is a surprisingly small UK operation.

ET Browne UK, which distributes the American family-owned skincare brand, has grown its sales while keeping its core team to fewer than 20 people.

Now, as a new Tahitian Vanilla range brings younger shoppers to the brand and the company looks to expand further into Europe, the pressure is falling on the supply chain to keep up.

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