Topshop is looking for an “undiscovered talent with authentic style and standout presence” to front their latest denim campaign, with applications open until 21 July.
The fashion retailer has teamed up with Premier Model Management to launch the nationwide search. The winner will appear in the official Topshop denim campaign alongside a leading British model. No previous modelling experience is required.
Moses Rashid, Topshop global marketing director, said: “Topshop has long been a platform for new talent—spotlighting emerging voices and propelling them onto the global stage.
“Partnering with Premier, we’re excited to open this search and give a new creative the opportunity to shoot alongside an established model in our September campaign.”
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A professional fashion shoot with an expert creative team and a one-year contract with Premier Model Management will be awarded to the winner. This includes professional representation and industry guidance to support the first steps of their modelling career.
“For a long time, our scouts would scout talent in the infamous Topshop Oxford Street store. To now be collaborating with Topshop to find and develop a new face is a real full-circle moment,” added Carole White, founder of Premier Model Management.
“We are renowned for finding and nurturing new talent, so this is an absolute no-brainer for us. And the fact that the winner gets to front a campaign from the very start of their career – alongside a year’s contract with Premier – is something to be genuinely excited about.”
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