Mod fashion retailer Pretty Green has confirmed today that it is looking to open a flagship store on London’s Regent Street.
Owned by musician Liam Gallagher, the menswear retailer already has a presence in the capital with stores in Covent Garden and on Carnaby Street and has a dozen stores across the UK with plans to expand further.
The label also opened a store in Tokyo earlier this year, its first international store as it looks to capitalise on the popularity of its products within the Japanese market and it is hoped that a presence on the West End’s Regent Street will further entice Brits and foreign visitors alike.
London’s West End is increasingly favoured by tourists, particularly Chinese shoppers, who seek out the famous luxury quarter to bag products at a discount thanks to tax-free shopping, while the area is also a Christmas shopping hub during the festive season.
While no details have been released on when to expect the new store, a spokesperson for the retailer told Retail Gazette: “As part of our on-going growth plan we are currently looking for a flagship store on Regent Street.”