AllSaints has hired former Ted Baker’s former head of ecommerce Suzanne Egleton to be its new global digital director.
Egleton left Ted Baker in January, four months after global retail director Chris Browne left the retailer after 29 years.
Egleton first joined Ted Baker in 2014 and before that, she was head of ecommerce at French Connection for three years.
She has also held similar roles with Joules for two years.
AllSaints has been on an expansion drive for the past year or so, launching stores in Latin America and Asia so that it now operates in 27 markets worldwide.