Angling Direct like-for-likes up 29.5% amid new store opening

// Angling Direct like-for-like store sales up 29.5% in February and March
// Overall sales up 28.5% compared to previous year
// The retailer announced the opening of its first fishing tackle “destination store” in Nottingham

Angling Direct has revealed a strong store sales record and announced the opening of its first fishing tackle “destination store” in Nottingham.

The UK’s largest fishing tackle retailer reported a 29.5 per cent rise in like-for-like store sales in February and March while overall sales were up 28.5 per cent compared to the previous year.

Meanwhile, online sales for January and February were up by 27 per cent and the company’s German, French and Dutch websites helped European sales surge 66 per cent.

“As we seek to cater for all anglers across the UK with a new and modern retail offering, we will continue to strategically expand our physical geographical footprint, as well as enhance our online offering in terms of products, experience and education in order to help raise the profile of angling,” Angling Direct’s chief executive Darren Bailey said.

“Whilst other areas of the retail sector may be experiencing difficulties, we are delighted that our strategic focus on customer experience and service, as well as positioning our stores in the correct locations, is driving our growth and brand value.”

Angling Direct’s shares jumped over 12 per cent to £75.8p in morning trade.

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